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How Nissan Uses Ecommerce Tracking Without Directly Selling Online
Google Analytics’ e-commerce tracking allows online merchants to measure items sold and tie those results back to their digital marketing activities. But did you know that it can also be used to track non e-commerce activity?
Nissan Motor Company does just this. Nissan operates in the automobile industry, and owns a network of websites designed to help consumers around the world decide which Nissan vehicle they would like to purchase.
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Did you see those silly cats on Tumblr, that breaking news on Twitter, and those photos of your friend’s kids on Facebook? Different social networks have their own distinct personalities. Bitly links are shared across all social networking services, giving us a unique viewpoint on how these networks differ.
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What Movies Are Getting the Most Online Buzz?
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Can Twitter Tell Us What We’re Feeling?
Large scale analysis of social media content allows for real time discovery of macro-scale patterns in public opinion and sentiment. In this paper we analyse a collection of 484 million tweets generated by more than 9.8 million users from the United Kingdom over the past 31 months, a period marked by economic downturn and some social tensions. (vía)
(Fuente: Mashable)
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It’s been a March of “Madness” on Twitter as NCAA fans shared brackets, cheered for their teams and taunted the competition. We’ve been watching closely to pull together a picture of the Twitter conversation around the NCAA post-season.
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Análisis basado en la actividad de Twitter relacionada a los presidentes de Sudamérica. Si quieres leer los detalles de la investigación, pincha aquí.
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Análisis de tendencia basado en la actividad de la cuenta @merobaronelauto en Twitter durante el mes de marzo de 2012.
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Top 3 Ways to Track the Republican Presidential Nomination Online.
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How to Track Your Website’s Content on Pinterest.
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How to Track Traffic From Pinterest in Google Analytics.
